A logo is a graphic mark, emblem, or symbol used by organisations and sometimes individuals to help promote instant recognition of their products and/or services.
Logos can by symbols or icons or can be the name of the organization (usually in a stylised form) or a combination of the two.
Since a logo is often the first impression that prospective new customers get of a business it should communicate as much as possible about who they are but also what they stand for. It is, therefore, important that logos are created by a professional company who specialise in logo design and branding.
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