We work closely with you to build the Foundations for your Brand and Corporate Identity
This is our most advanced Branding Package has been designed to for clients who want us to work through the BRAND JOURNEY process with them, running BRAND JOURNEY workshops to help develop your brand strategy and understand how you want your business to be perceived in the marketplace. We then work with you to develop a Brand Design that supports your goals and aspirations.
What is Included:
1. Run one half-day BRAND JOURNEY workshops to generate initial ideas on where you want your business to be, how you are going to get there and what may get in the way;
2. Analyse and feedback the results of the BRAND JOURNEY workshop;
3. Run a further two half-day BRAND JOURNEY workshops to further develop and clarify the ideas and issues raised in (1) to enable us to understand how you want your brand to represent your business;
4. Ensure that the perception of the business matches reality and identifying any disconnects;
5. Write a brand design brief incorporating all of the relevant information gathered during in steps 1 to 4;
6. Develop three initial design concepts for the logo and any ‘tag lines’ based on the design brief;
7. We will check each design concept and ‘tag lines’ to ensure that there is no conflict with any existing UK Trade Marks;
8. Present the three Brand Concepts to you;
9. Run a Brand Concept Review Workshop to review and refine the design concepts;
10. Agree a final brand design with you, including the logo & associated visual elements;
11. Design & Agree Stationery, Business Cards, Letterheads, etc.;
12. Design, Present and Finalise Marketing Materials;
13. Design, Present and Finalise Web Site Design Concept;
14. Create a Brand Guide;
15. Assign ownership of copyright (upon receipt of the full payment).