It is possible to enable other people and/or organisations to use you brand but you must have a very sound business reason for doing so. The saying “act in haste, repent at your leisure” is very true in this case so if you are considering allowing others to use your brand, proceed with caution. The following are some…
How do I Protect my Brand with Trade Marks?
A professionally created and properly implemented brand is a very valuable asset to your business and like any business asset, it should be protected. This article discusses how trade marks can be used to protect your brand(s). A trade mark is a very common way to protect the visual elements of your brand, including your logo, brand name and…