Branding | Logo Design | Corporate IdentityBranding | Logo Design | Corporate Identity
  • Home
  • About Us
  • Services
    • Logo Design
    • Brand Creation
    • Rebranding
    • Brand Audit
    • Brand Application
  • Help and Resources
    • FAQ
      • Brading
      • Re-Branding
      • Brand Audit
      • Logo Design
      • Brand Marketing
      • Brand Protection
    • Useful Information
    • About the Brand Journey
      • Introduction
      • Focus & Direction
      • Perception & Culture
      • Positioning & Differentiation
      • Visual Identity
    • Case Studies
    • Fixed Price Packages
      • Logo Design Packages
      • Brand Creation Packages
    • Legal Stuff
      • Agreements
      • Policy Documents
      • Terms & Conditions
    • Our Brochure
  • Contact Us
  • Site Map

Tag: FAQ-Branding

Home Posts Tagged "FAQ-Branding"

What Types of Branding Projects are there?

Brading FAQs, Brand Rejuvenation, Branding Information, FAQ, Re-BrandingBrand Rejuvenation, Branding, Branding a New Business, FAQ, FAQ - ReBranding, FAQ-Branding, New Brand Creation, RebrandingFebruary 6, 2016Blueice

The first step in any new branding project is to ensure that you have a very clear understanding of what sort of branding project you want to embark upon.  Consider your branding project and identify which of the following categories best fits your circumstances. Creating a New Brand This is normally reserved for new businesses…

What is Brand Rejuvenation?

Brand Creation, Brand Rejuvenation, Branding Information, FAQ, Re-Branding, Re-Branding FAQsBrand Creation, Brand Rejuvenation, FAQ, FAQ-Branding, Rebranding, Useful InformationFebruary 6, 2016Blueice

BRAND REJUVENATION – BREATHING NEW LIFE INTO AN EXISTING BRAND Brand Rejuvenation is the process of changing the ‘look and feel’ of your brand while leaving the brand/business foundations relatively untouched.  In other words, rejuvenating an existing brand tends to deal with the elements of the brand that are visible to the outside world and…

How do I Create a Brand for a New Business

Brading FAQs, Brand Creation, FAQBrand Creation, Branding, Branding a New Business, FAQ, FAQ-BrandingNovember 2, 2015Blueice

Branding plays a key role in the development of every successful business.  New businesses are no different so be careful not to fall into the trap that “brands are just for bug business”, nothing could be further from the truth. This article summarises our step-by-step guide to creating a brand for a new business by looking at…

When should I rebrand my business?

FAQ, Re-Branding FAQsBranding, FAQ, FAQ-Branding, RebrandingSeptember 29, 2015Ian Brown

Incorporating fundamental improvements to the organisation and its products and/or services as part of a re-branding project can be hugely beneficial for the organisation.   It can have positive effects on internal motivation, focus and productivity which will translate to a far better customer experience and ultimately building a new, more successful brand. Consequently, the ideal time to re-brand a business…

Should I Register my Logo as a Trade Mark?

Brand Protection FAQs, FAQBrand Protection, FAQ, FAQ-Branding, Intellectual Property, Logo Design, Logo Protection, Trade MarksSeptember 20, 2015Ian Brown

A logo tends to be a very important part of most brands as it is the design element that is often seen as the ‘face’ of the brand and is therefore most closely associated with the brand in the eyes of the public.  Consequently, it is important to ensure that nobody else can ‘piggyback’ off of your…

How do I Enable Others to Use my Brand?

Brand Protection FAQs, Brand Protection Information, FAQ, Useful InformationBrand Guide, Brand Licencing, Brand Marketing, Brand Protection, Brand Use, Branding, FAQ, FAQ-Branding, Intellectual Property, Useful InformationSeptember 18, 2015Ian Brown

It is possible to enable other people and/or organisations to use you brand but you must have a very sound business reason for doing so.  The saying “act in haste, repent at your leisure” is very true in this case so if you are considering allowing others to use your brand, proceed with caution. The following are some…

Should I Register my Brand Name as a Trade Mark?

Brand Protection FAQs, FAQBrand Name, Brand Protection, FAQ, FAQ-Branding, Intellectual Property, Trade MarksSeptember 18, 2015Ian Brown

Firstly many people confuse registering a company name with companies house with a registered trade mark – they are two entirely different things. There are no restrictions on registering a company name other than you can’t have two companies with identical names.  For example if you had a company name registered as “ABC Designs” then there is nothing stopping…

What is a Brand’s Tone of Voice?

Brading FAQs, FAQBrand Application, Branding, FAQ, FAQ-Branding, Tone of VoiceJuly 23, 2015Ian Brown

The Brand Voice is how the character of your brand – your Corporate Identity – is communicated through the words you use and the text you write – the content and style of textual and verbal communications.  You can think of it as your visual identity in words rather than pictures. The main objective of managing…

What is a Brand?

Brading FAQs, Branding Information, FAQBranding, Definition, FAQ, FAQ-Branding, Useful InformationJuly 22, 2015Ian Brown

The terms brand and branding are not new.  The origin of branding can be traced to ancient times, when craftsmen put their mark on the items that they made – this is effectively the beginning of a modern-day trade mark.  The branding of farm animals to avoid theft by identify them as belonging to a particular person is also an ancient…

What is a Visual Identity?

Brading FAQs, FAQBrand Application, Branding, FAQ, FAQ-Branding, Logo Design, Visual IdentityJuly 13, 2015Ian Brown

Visual Identity is a term that is used to describe the visual elements of a brand.  It is important that these graphic elements of your brand are based on your brands logo, colour schemes, typefaces, etc. and are integrated throughout your organisation. While the exact nature of the visual representation of the brand will depend on the media…

Posts navigation

1 2 >

Recent Posts

  • Advanced Brand Creation Package
  • Standard Brand Creation Package
  • Basic Brand Creation Package
  • Advanced Logo Design Package
  • Standard Logo Design Package

Categories

  • Agreements
  • Brading FAQs
  • Brand Audit FAQs
  • Brand Creation
  • Brand Journey
  • Brand Journey FAQs
  • Brand Marketing FAQs
  • Brand Marketing Information
  • Brand Protection FAQs
  • Brand Protection Information
  • Brand Rejuvenation
  • Branding Information
  • FAQ
  • Fixed Price Branding Packages
  • Fixed Price Packages
  • Fixed Priced Logo Packages
  • Legal Stuff
  • Logo Design
  • Logo Design FAQ
  • Logo Design Information
  • News
  • Policy Documents
  • Re-Branding
  • Re-Branding FAQs
  • Terms & Conditions
  • Useful Information
  • Visual Identity

Agreements Brand Application Brand Audit Brand Creation Brand Creation Packages Brand Guide Branding Branding a New Business Brand Journey Brand Licencing Brand Marketing Brand Name Brand Protection Brand Rejuvenation Brand Use Copyright Corporate Identity Definition Design Brief Exhibition FAQ FAQ-Branding FAQ - ReBranding Fixed Price Packages Graphic Design Intellectual Assets Intellectual Property Legal Stuff Logo Design Logo Design Packages Logo Protection Marketing New Brand Creation News Policy Document Posters Rebranding Sponsorship t-shirts Terms & Conditions Tone of Voice Trade Marks Useful Information Video Visual Identity